Unveiling Timeless Beauty: Skeyndor Eternal Launches in Malaysia

Beauty enthusiasts and skincare aficionados in Malaysia gathered to witness a momentous event – the launch of Skeyndor Eternal, a groundbreaking skincare line that promises to redefine the standards of timeless beauty. The anticipation surrounding this launch was very exciting, as im pretty sure all of the attendees wanted to know more about the world where science meets luxury; to unlock the secrets of eternal youth.

The launch was nothing short of a glittering affair. The venue was adorned with the elegance synonymous with the Skeyndor brand, creating an ambiance that seamlessly blended sophistication and innovation. I have to admit that we were all treated to an immersive experience that showcased the meticulous craftsmanship and research that explained more on Skeyndors latest range. 

The opening performance featured a mesmerizing dance routine with ballerinas adorned in LED-decorated costumes, setting an elegant and beautiful tone for the event. To kick off the launching ceremony, we had International beauty specialist Ms. Margaret Beales, who shared valuable insights on Skeyndor's skincare regimes, and we were really lucky to witness a demonstration of how to apply the Eternal range for optimal effectiveness. Ms Margaret did also highlight that for best results, you need to combine good ingredients with proper technique to achieve impressive results.

Awards were presented to Unique Aesthetics Sdn Bhd, recognizing it as the Top Leading Trusted Company For Professional Brand 2023/2024. The Skeyndor Eternal Series received the New Successful Product Innovation of The Year 2023/2024, while La Skinz Beauty Centre earned Editor’s Best Choice 2023/2024 and The Best Service of Beauty Salon 2023/2024 awards.

After the presentation and awards, it was finally time for the official unveiling of Skeyndor Eternal. The skincare range, presented with a curated collection of products designed to address the diverse needs of modern skincare, emphasizing the timeless allure of radiant, youthful skin.

The Eternal range underscores Skeyndor's dedication to anti-aging excellence, with a primary focus on the innovative use of plant stem cells and biotechnological ingredients, aiming to rejuvenate and redensify the skin at a cellular level. The range features:

Skeyndor Redensifying Night Oil: A lavish oil that nurtures the skin, promoting overnight rejuvenation.

Skeyndor Extraordinary Redensifying Serum: A luxurious formula revitalizing the skin for a youthful glow.

Skeyndor Rich Redensifying Cream: Specifically formulated for very dry skin, providing deep hydration and rejuvenation.

Skeyndor Redensifying Eye Contour: A targeted treatment for the delicate eye area, reducing puffiness and dark circles.

Skeyndor Eternal Redensifying Facial Roller: Complemented by salon-grade products.
Anti-Aging Innovations: Skeyndor Eternal boasts cutting-edge anti-aging formulations that harness the power of scientific advancements. Attendees were introduced to serums, creams, and masks infused with potent ingredients to combat the signs of aging effectively.

Beyond its efficacy, Skeyndor Eternal indulges the senses with its luxurious textures and captivating fragrances. The products offer a sensorial experience that goes beyond skincare, elevating the routine to a moment of self-care and indulgence. Honestly, this is the creme de la creame of skincare if you're looking for something that promises you results. Some of the benefits that I'd like to highlight from my attendance that day would be on their adaptive Formulas: One size does not fit all, and Skeyndor recognizes this. The Eternal range features adaptive formulas that cater to different skin types and concerns, ensuring a personalized approach to skincare for every individual

To conclude the day, it became clear that Skeyndor Eternal had successfully made its mark on the Malaysian beauty landscape. The launch event was not just a celebration of a new skincare line; it was a testament to the brand's commitment to delivering unparalleled beauty solutions. With Skeyndor Eternal, the pursuit of timeless beauty is no longer a distant dream but a tangible reality. As Malaysian beauty enthusiasts embrace this revolutionary skincare range, Skeyndor cements its status as a beacon of innovation in the world of beauty and wellness.

The event also marked the launch of Skeyndor's Christmas and New Year CSR project, benefiting Rumah Kasih Harmoni Paya Jaras, home to 123 children. Gifts were presented to the principal of Rumah Kasih Harmoni, En. Jamalludin bin Wahab. In addition to Skeyndor's contributions, guests were informed to bring gifts for the children, which I thought was very sweet.

SKEYNDOR products are available online at Skeyndor's official website or through authorized beauty salons. For more information, visit the official website, Instagram, and Facebook.

Sunplay's 'We Care for the Ocean 2023': A Wave of Success in Combating Beach Pollution

In a resounding triumph against beach pollution, Sunplay, Malaysia's go-to sunscreen brand, proudly announced the successful conclusion of its third annual CSR initiative, 'We Care for the Ocean 2023.' This year's campaign, conducted in collaboration with Watsons, the Malaysian Nature Society (MNS), and climate action advocate Melissa Tan, has left an indelible impact on seven key locations across Malaysia.

Sunplay's General Manager, Lim Mei Yuen, expressed her enthusiasm, stating, "Partnering with Watsons, the MNS, and Melissa Tan has truly amplified our efforts and made this campaign an extraordinary success. We were able to fundraise RM40,000 throughout the month of November."

Beach Cleanup Achievements

                 

The dedication of 256 volunteers during this year's campaign resulted in the removal of an impressive total of 1,490kg of trash, surpassing last year's tally of 1,348kg. Cleanup efforts spanned across seven beaches, each with its unique contribution to the cause:

Pantai Sekendi in Sabak, Selangor – 165.9kg collected

Pantai Sungai Kajang in Tanjong Karang, Selangor – 720.9kg collected

Pantai Redang in Sekinchan, Selangor – 80.3kg collected

Pantai Batu Laut in Tanjung Sepat, Selangor – 23kg collected

Pantai Cunang in Tanjung Sepat, Selangor – 116kg collected

Pantai Blue Lagoon in Negeri Sembilan – 284.3kg collected

Pantai Morib in Selangor – 99.2kg collected

Lim Mei Yuen shared her delight, saying, 

"We are thrilled about the high volume of trash we managed to remove from our beaches."

Partnership and Mission Alignment

MNS Executive Director, Mr. I.S. Shanmugaraj, emphasized the alignment of the campaign with MNS's mission, stating, "We strongly feel that the core focus of this campaign resonates with our organization's mission, as it emphasizes conservation and appreciation of nature."

Melissa Tan, a fervent advocate for climate action and sustainability, echoed the sentiment, saying, "I believe we need to not only raise awareness about ocean pollution but to galvanize Malaysians to take action. What we choose to use or not use every day directly contributes to the problem."

Sunplay's 'We Care for the Ocean 2023' has not only achieved remarkable success in cleaning up Malaysia's beaches but has also fostered a sense of environmental responsibility and unity. The collaborative efforts of Sunplay, Watsons, MNS, and Melissa Tan demonstrate the power of collective action in preserving our oceans. To delve deeper into Sunplay's commitment to ocean conservation, visit Sunplay Malaysia's Official Facebook page. Together, let's create a wave of change for a cleaner, healthier planet.

Taking you to the OATSIDE Dessert Trail

Are you itching for something sweet to eat? OATSIDE is collaborating with more than 50 beloved cafe partners across the country on an enticing campaign that will leave you wanting more! Dessert enthusiasts are welcome to explore the delicious OATSIDE Dessert Trail from November 1st to November 30th!

As we reveal a trail of exquisite creations from Malaysia's most talented dessert artisans, get ready to embark on a dessert lover's dream. OATSIDERS have the opportunity to support neighbourhood cafes, participate in a national search to find their favourite candies, and enter to win special prizes!

Here’s how to join in the fun! 

Order the exclusive OATSIDE-infused dessert! 

There are two categories; 

OATSIDE Dessert Premium and OATSIDE Dessert Essential.

Scan the QR code during checkout; collect points to win big! 

For every purchase of OATSIDE Dessert Premium you’ll collect 2 points/per purchase; and for every purchase of OATSIDE Dessert Essential you’ll collect 1 point/per purchase.

More points = More chances to win!

Be one of 10 lucky winners and snag amazing prizes! 🎁🌟

"We're genuinely thankful for the strong partnerships with our cafe partners. Together, we've cultivated a strong community of OATSIDERS who always yearn for a more sustainable and healthier dessert option. Luckily for us, OATSIDE is so versatile and can be infused in so many dessert creations, from classics treats such as croissants to local-inspired delights such as Pandan Gula Melaka Panna Cotta. Personally, I can’t wait to try them all!" 

-Jessie Chuah, Country Manager for OATSIDE Malaysia.

#OatsideDessertTrail #OatsideMY #IndulgeYourCravings

Hada Labo | We Care For Nature for Tapir Conservation

Hada Labo, a brand renowned for its commitment to environmental conservation, has taken significant steps in furthering its dedication to Mother Nature. Building on the success of its ongoing 'We Care for Nature' initiative, which was initiated in 2020, the brand has proudly contributed to the planting of 3,150 trees for the past 4 years.

This year, Hada Labo and Watsons Malaysia and the Malaysian Nature Society (MNS) have formed an impressive collaboration to plant 750 trees, comprising of species such as Alangium Javanicum, Metualang, Antidesma ghaesembilla, Guncak, Xerospermum noronhianum, Rambutan Pacat, and a few others that are known to be preferred by tapirs. For the next three to five years, these trees are essential to the survival of the vital food source for the critically endangered Malayan tapirs.

This noble endeavor directly supports the Pusat Konservasi Hidupan Liar Sungai Dusun (PKHL Sungai Dusun). The trees planted trees will help to assist PERHILITAN Tapir conservation efforts and nourish tapirs that are in the PKHL Sungai Dusun.

Lim Mei Yuen, General Manager of Rohto-Mentholatum (M) Sdn Bhd

In October 2023, Hada Labo demonstrated an even greater dedication to the cause. A donation of RM1 was made to the 'We Care for Nature' campaign fund for each bottle of their recently introduced Micellar Water sold. Thanks to the unwavering support of Hada Labo's loyal customer base, an impressive RM50,000 was raised, all of which went towards this commendable project.

Lim Mei Yuen, General Manager of Rohto-Mentholatum (M) Sdn Bhd, emphasised the brand's unwavering belief in the power of giving back. It goes beyond the production of high-quality skincare products; it is about their responsibility to preserve the environment and the magnificent creatures that inhabit it.

Underlining the significance of this initiative, Mr. I.S. Shanmugaraj, the Executive Director of MNS, emphasised that reforestation is not only vital for greening our environment but is also essential for sustaining ecosystems and ensuring a continuous food source for the animal kingdom.

He added, "The tapir is a unique and endangered species, and it is our responsibility to ensure they have a sanctuary with a consistent food source. We are delighted to have Hada Labo as our first partner in this tapir conservation project of ours and we look forward to more collaborations with Hada Labo. We would also like to express our gratitude to FELDA and PERHILITAN who are the stakeholders in making this tapir food bank project into a reality.”

This conservation effort not only exemplifies Hada Labo's unwavering commitment to the environment but also mirrors the brand's core values and dedication to making a positive impact on our world.

For more information or to support the ‘We Care For Nature’ campaign in the future, kindly visit https://hadalabo.com.my/ or the official Hada Labo Malaysia Facebook page https://www.facebook.com/MyHadaLabo/.

Penang Sportswear Brand Promotes Malaysians’ Active Lifestyles on Shopee Live

Earlier this year, Elgini Apparel Sdn Bhd (Elgini), a Penang-based sportswear brand, acquired a 30,000 square foot factory in Nibong Tebal to meet the growing demand for their affordable and high-quality sportswear. Elgini credited the strategic shift to online, with a particular emphasis on live streaming, as one of the key factors for their growing popularity in the local market.

Joining Shopee in November 2020, Elgini immediately started participating actively on the Shopee Live platform after recognising its potential to help sellers grow their online reach, build communities, and better engage with users in real-time. Elgini utilises the platform's tools and features, such as Shopee Coins, Shopee Live Games, and Live-exclusive Vouchers, to increase sales revenue, buyer engagement, and the number of followers.

One of Elgini's proudest achievements is their high rate of customer satisfaction, leading to a significant number of repeat buyers, and they boast 310 thousand followers with 4.9 star ratings from almost 500 thousand reviewers on Shopee.

In September, Elgini observed that their live streaming on Shopee contributed to almost half of their total sales. During the recent 10.10 campaign, their Shopee Live sales increased by 1.9 times compared to regular days, and they achieved a peak viewership that was 3.7 times higher than usual. Their primary target audience consists of Malay buyers, and Shopee Live serves as a direct link to this demographic.

During their live sessions, hosts wearing Elgini attire drive sales by interacting with customers in real-time and providing product education. They showcase a range of clothing items, including windbreakers, yoga pants, and best-selling tracksuits (more than 700 thousand sold), emphasising features that cater to the preferences of Malaysians, such as cooling, stretchy materials, and modest styles. These products are popular with Malaysians of all backgrounds, ages, and sizes, popular among riders and outdoor enthusiasts who engage in sports, hiking, jogging, aerobics, gym workouts, travel, or leisure at home.

These sessions run for two to three hours each throughout the day, with sellers going live for up to 14 hours daily to maximise reach. From their observation, their live stream sessions perform exceptionally well, particularly when they pin their stream at the top of the Shopee Live page and at night. Regular live streams also allow Elgini to forge deeper bonds with users, leading to the building of strong online communities and loyal customer bases.

Mr. Lim, the CEO of Elgini said, "Shopee Live is a platform of choice for Elgini that has helped us scale and succeed online. It helps businesses seamlessly engage shoppers and deliver fun and enjoyable shopping experiences while effectively reaching out to and engaging users who are browsing and actively looking to buy. Looking ahead, Elgini Apparel has exciting long-term strategic plans for our Shopee livestream where we are eager to expand our creativity and engage viewers with improved features for a better shopping experience."

Originally an Original Equipment Manufacturer (OEM) with 15 years of industry experience, Elgini transitioned into an independent brand in 2018 and joined Shopee in 2020. Being both the brand owner and producer allows them to adjust pricing to meet customer needs, allowing them to achieve their mission of offering affordable, high-quality sportswear to all Malaysians.

Texas BBQ Barn | November Special 2023 BBQ Ribs with Mac & Cheese

Hello guys! Finally found another joint to enjoy ribs within Selangor and it's definitely worth a review to write on. My mother in law actually stays in Cyberjaya, so we decided to explore the eateries in Cyberjaya which then we stumbled upon Texas BBQ Barn which looked interesting as we were passing by. Best of all, it's Muslim owned by a Malaysian! What a great way to support the local businesses in town. 

Now, in todays post, I'll be sharing a review of the November Specials from Texas BBQ Barn in their Cyberjaya outlet. For your information, they change their menu specials every month, and for the month of November, they're featuring the BBQ Ribs with Mac & Cheese which is great for sharing. Since I was with my husband and kids, this was the perfect platter to order for our small family, 

The service was extremely efficient, which also means the waiting time wasn't that long. But maybe also it's because we visited on a weekday, making it very convenient for them to attend to us, Despite the short waiting time, while we were ordering, they were nice enough to let the kids play with some crayons and paper, so that they can draw while we ordered our dish in peace. Love the family friendly service here.

Within minutes, our platter arrived and as a first impression, I would say that the portion was plenty despite it being a couples menu. Honestly, I would say the highlight of it all was this big slab of ribs that was slow cooked at 16-18 hours at least to get it prepared. Since it came with Mac & Cheese, this made it perfect for the little kids to enjoy. My kids definitely enjoyed their Mac & Cheese as it wasn't over seasoned, and it tasted like cheesy goodness without being salty. It also came with sides of Cheesy Chips which I enjoyed indulging as it added interesting textures to enjoy. 

FOOD REVIEW

Now, let's jump into the food review. I started off with the ribs and Im not going to lie, I love that it's not over seasoned and it tasted really good and tender. In terms of taste, it had this good ol Smoked flavour, and it was so unbelievable that I was told that the seasoning was mainly just salt and black pepper. Literally mind blowing but it's also no wonder that I could really taste the juice from the meat itself. The ribs were literally the kind that Fall-off-the-bone perfection! 

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A post shared by Aliza Sara 🇲🇾 (@alizasara)

The sides came with Mac & Cheese, Nachos and pickles which was a favourite for the kiddos. The Mac & Cheese was the classic cheesy goodness which just lingers around your taste buds, and the nachos and pickles added an interesting texture and sourness if you're creative in enjoying it with your ribs. The pickles was also a great palate cleanser which enhanced the experience of enjoying the ribs with different sauces.

The drinks were something different, especially for the sunset one which tasted like a blend of strawberry F&N with fresh orang juice. Different than the usual, but super refreshing! The set that we ordered came in with the Teas Sweet tea and that was one of the best parts considering that we didnt need to top up our order with extra drinks. 

VERDICT

This being my first time actually making my way to Texas BBQ Barn, I would say that I cant wait to repeat. The highlight was definitely that they had ready set meals thats catered for couples and even for families of four. Be sure to check their monthly specials to plan your week ahead and enjoy their lovely combinations to pair with the Smoked Beef Rib. Well thats all for now and I cant wait to re-visit to get the real taste of Texas Ribs only ate Texas BBQ Barn.

A little fun fact, Texas BBQ Barn is ruined by a Malay couple, Encik Fazal & Shermeen who used to live in Texas working in an engineering company that was based in Texas. They came back to settle down in Malaysia, as they missed the Malaysian essence and decided to bring a part of Texas back to Malaysia to share the flavours of Texas. It began as a home business as they catered to neighbours and family members which then grew in demand with the public asking for more. With that being said, now Texas BBQ Barn produces over 800kg of ribs daily to cater to F&B businesses within Malaysia. 

About Texas BBQ Barn

Visit any Texas BBQ Barn outlet to dine in and relish the irresistible flavors of Texas right at our restaurant. Or, for the ultimate convenience, place your order online at https://bit.ly/3YLxrJy and enjoy the same Texas BBQ experience in the comfort of your own home. Don't miss out on this limited-time opportunity to savor the best smoked beef ribs in Texas! Come on over, or order online, and let your taste buds embark on a flavor-packed journey. 

Explore Jotun’s 2023 Kids Collection | exclusive colour collection inspired by children, curated by Jotun.

When viewed through a child's bright eyes, what does home look like? It's a magical place where countless adventures take place, more than just a place to live and rest. Every wall is an opportunity for imagination and wonder.

Now we finally have exclusive colours chosen for the Jotun 2023 Kids Collection were inspired by young children's imaginative and creative thinking. 

The creative collection, which marries the concept of lovely kid-friendly spaces, is the ideal complement to Majestic Sense, a new premium interior paint that has been specially formulated with Clean Air Technology to improve and purify indoor air.

Nurture Your Little Expressionist

What makes your kids feel amazed and excited? With the Jotun 2023 Kids Collection, you can bring a vibrant world of colour into your home, whether you choose to play with animals, run amok in a friendly forest, or dive into a mysterious ocean.

Every theme is inspired by the verdant environments in which we live as perceived through the eyes of awe and innocence. We encourage you to investigate the hues and combinations that best capture the unique identities of both you and your kids. 

Pastel Forest

• Pastel Forest – Capturing the essence of a whimsical forest

• Eternal Ocean – Admire the beauty of the eternal ocean

• Pinkish Pastures – For dreamers to thrive in shades of pink

Nurture bits of creativity and make a difference to your children’s world today with the 2023 Kids Collection.

Jotun Majestic Sense

The only paint in Southeast Asia that offers both perfect beauty and a healthy home is Majestic Sense. Majestic Sense, designed to enhance and purify indoor air with Jotun's Clean Air Technology, leaves your home smelling fresh. Additionally, it is kid-friendly, asthma- and allergy-friendly, and a partner of the National Asthma Council of Australia's Sensitive Choice programme.

Kids can express themselves freely thanks to the opulent, ultra-smooth finish, which is also easy to clean and flawlessly hides hairline cracks. Parents can also take pride in their beautifully decorated walls every day. You can rest easy knowing that your family has a secure place for play and expression with the brand-new, cutting-edge Jotun Majestic Sense.

How To Turn a Wall into a Canvas

Draw your favourite shapes on the wall, just like your child, to make a space come to life. A two-toned wall combination is a novel approach to a slightly different look. For a little bit of fun, consider painting your furniture to match your children's rooms' brand-new walls—this is a great idea for parents as well! You can create as many distinct spaces within a room as you like with colour; the only restrictions are your own creativity.

The Little Details

A lovely play area or any other room in the house is not just about the walls; it's also about the little things, like the furnishings. For the finer details, like painting your room's furniture to match the walls, turn to Majestic Supreme Finish. It's a simple way to add dimension and improve the appearance of your space. The high-quality water-based paint for metal and wood provides an immaculate, elegant finish and has outstanding stain resistance for effortless cleanup. And all of this without sacrificing vibrant colours. Majestic Supreme Finish dries faster than traditional solvent-based paint and has a low odour for your family's comfort and a healthier home.

Jotun | @jotunmalaysia

Managing Rare Diseases Through A Multidisciplinary Approach

Does the term "Neurofibromatosis Type 1" (NF1) bring back any memories? Although NF1 is regarded as a rare disease, more Malaysians than we realise are afflicted. NF1 is an autosomal dominant genetic condition that has a 50:50 chance of being passed down from one's parents or developing due to a spontaneous mutation in the NF1 gene. The multisystem disorder NF1 is characterised by the growth of tumours on nerve tissue, changes in skin pigmentation, and other potential side effects that may affect different bodily systems. 

Children can develop the disease at a young age, with NF1 being diagnosed in 1 in 3,000 children worldwide, according to estimates. It can be difficult for parents to recognise the beginning of the disease in their child because the early symptoms can include light-brown spots (café au lait macules) on the skin or bumps developed either on or under the skin (neurofibromas), with a risk of developing optic glioma later in life. 

Plexiform neurofibromas (PNs), the majority of which are present at birth, may be experienced by 30%–50% of NF1 patients. PNs can severely impair growth and function and cause severe disfigurement. Because other symptoms of NF1 include tumours that develop on the nerves, causing visible bumps that may attract unwanted attention in public, patients often also experience a significant psychosocial burden. 

Puan Nadiah Sharing her thoughts about the importance of having awareness

Due to the significance of the topic, a group of experts including Professor Dr. Thong Meow Keong, Consultant Clinical Geneticist, Department of Paediatrics, University of Malaya Medical Centre, Dr. Ngu Lock Hock, Head of Department, Department of Genetics, Hospital Kuala Lumpur, Azrul Mohd Khalib, Founder and Chief Executive Officer of the Galen Centre for Health and Social Policy, and Puan Nadiah Hanim binti Abdul Latif, President of Malaysian Rare 

"Removing barriers to awareness is an essential step to improving understanding of NF1 not just with the public but also among healthcare practitioners," said Dr. Ngu Lock Hock, Head of Department, Department of Genetics, Hospital Kuala Lumpur. Ideally, we can accomplish this by incorporating information about rare diseases into medical curricula and raising awareness through social media. In the field of rare diseases, collaboration with patient support organisations is essential for launching funding and policy changes.

Visit www.learnNf1.my!

"NF1 is a disease that requires input from various medical teams, including neurologists, geneticists, hemato-oncologists, surgeons, and other experts from various disciplines," said Professor Dr. Thong Meow Keong, Consultant Clinical Geneticist, Department of Paediatrics, University Malaya Medical Centre, in a speech at the event. Because of this, managing NF1 through a multidisciplinary approach is a necessary step forward.

Azrul Mohd Khalib, the founder and CEO of the Galen Centre for Health and Social Policy, endorsed the call for policy change and believed that in order to improve patient health, policy changes that encourage an ecosystem approach to managing rare diseases and gaining access to treatment are required. 

How does your doctor know you have NF-1?

Find out symptoms on verifying NF-1

Rare diseases frequently go unnoticed, which results in a lack of crucial information in the public domain for the patient to cope, according to Puan Nadiah Hanim binti Abdul Latif, President of the Malaysian Rare Disorders Society (MRDS). Patients require precise instructions from the appropriate parties who can help them manage their disease. Our motivation for raising awareness of NF1 stems from our desire to assist people in learning about the condition, seeking a diagnosis, and ultimately receiving treatment. 

At the forum, a new microsite with the title Let's Now Figure 1 was unveiled in an effort to raise public awareness of NF1. The new microsite, which is sponsored by AstraZeneca, acts as a resource centre, providing details on NF1's symptoms, diagnostic techniques, and management strategies. 

The website www.learnNf1.my offers information for patients who have just been diagnosed as well as parents of children with NF1 about potential healthcare teams to contact as well as the (patient's) treatment plan. 

Prudence Foundation, IFRC and Cartoon Network team up to launch 'SAFE STEPS Kids Climate Change'

The latest thematic series of the SAFE STEPS Kids programme, SAFE STEPS Kids Climate Change, has been introduced by Prudence Foundation, the community investment arm of Prudential plc. The new series aims to educate kids about climate change and easy steps they can take to make the planet healthier and safer by using well-known cartoon characters like We Bare Bears and Gumball. The Malaysian Red Crescent (MRC) will roll out the programme in Malaysia. It was created in collaboration with the International Federation of Red Cross and Red Crescent Societies (IFRC) and Warner Bros. Discovery's Cartoon Network.

The series was officially launched in Kuala Lumpur, Malaysia by Yang Berhormat (YB) Tuan Nik Nazmi bin Nik Ahmad, Minister of Natural Resources, Environment and Climate Change and Marc Fancy, Executive Director of Prudence Foundation.

Climate change is an existential issue for both the present and future generations, according to YB Tuan Nik Nazmi, who spoke at the launch event. In order to address its effects, the world will need the enthusiasm and energy of the young. We are happy to announce this joint initiative that will inform and equip our youth to address and address this global challenge by incorporating easy but effective actions into their daily lives.

The goal of the Prudence Foundation is to improve the lives of disadvantaged groups in Prudential's markets in Asia and Africa by enhancing their safety and risk tolerance. The Foundation's primary area of focus is climate adaptation, where programmes are created to shield families, communities, and economies from the effects of climate change.

"Climate change affects all facets of society, particularly the most vulnerable groups and children," said Marc Fancy. In order to help children develop a sense of responsibility and an understanding of the world around them, as well as how climate change will affect them throughout their lives, we believe that teaching children about our climate and protecting our environment from a young age is extremely important.

"Cartoons are a powerful tool for expressing empathy and comprehension. While they are amusing to watch, they also have a significant impact on children's opinions, habits, and influences. We hope to be able to educate and empower the younger generation through the SAFE STEPS Kids programme so they can make significant contributions to the fight against climate change.

Through Cartoon Network in Asia, SAFE STEPS Kids reaches more than 20 million homes every day. Prior themes have included first aid, health, road safety, and natural disasters since the campaign's launch in 2019. 

Visit https://www.safestepskids.com/ for more details. 

COOLBLOG Celebrates 18 years with a flagship store in Pavilion KL

Since its founding in 2005, Coolblog, a proud Malaysian homegrown brand and the nation's first chain of Halal kiosk-based pearl milk tea shops, has delighted customers with its reasonably priced and delectable drinks while fostering franchise expansion. Launching its flagship store in Pavilion KL coincides with Coolblog's 18th anniversary and represents a significant turning point in the company's expansion and relentless product innovation journey. 

Coolblog's commitment, as reaffirmed by Tunku Ali Redhauddin, Chairman of Coolblog Malaysia, goes beyond providing exceptional desserts; it also includes encouraging the entrepreneurial spirit through franchising. The success of hundreds of franchise locations across the country demonstrates Coolblog's commitment to giving aspiring entrepreneurs the tools they need to succeed as part of the Coolblog family. The expansion of Coolblog has been greatly aided by this sizable network of franchise partners.

A rich milk tea blend with premium brown sugar syrup, black pearls, and caramelised cheese mousse is now available exclusively at Coolblog Pavilion KL as part of their grand opening celebration. The Creme Brûlée Cheese Milk Tea, which is only offered at Coolblog Pavilion KL, promises milk tea lovers an unforgettable flavour. Along with these perennial favourites, the flagship store will have a special menu with a tempting array of hot beverages and premium waffles. With these store-only selections, Coolblog hopes to serve a wider range of tastes and give its devoted customers an improved dessert experience.

By the end of 2023, Coolblog, a well-known name in Malaysia's beverage industry, plans to open another 20 new locations. Despite the rising cost of living, Coolblog is steadfast in its dedication to providing delicious desserts starting at just RM 4.90. Every drink and dessert enthusiast deserves an extraordinary experience, and timeless classics like Chocolate Ice Blended, Honeydew Smoothies, and Strawberry Cheese Smoothies continue to be all-time favourites.

Sueli Lew, CEO of Coolblog Malaysia concluded, "This flagship store opening is a celebration of Coolblog’s 18-year journey – from its first store in Sutera Mall at Johor to nearly 330 outlets nationwide. Like a trusted member of the family, Coolblog has been delighting the taste buds of both young and old, serving generations of Malaysians. With our expansion plans and a growing network of franchise partners, we are thrilled to continue our ambitious journey by bringing the Coolblog experience to more Malaysians, ensuring that every customer can savour Coolblog's delectable treats wherever they are."

Dessert lovers are invited to take a tantalising journey of flavours at Coolblog's flagship location in Pavilion KL, which is located at Lot C5.06. It is open daily from 10:00 am to 10:00 pm. In order to heighten the excitement surrounding the launch, Coolblog is also providing customers with a brief "Buy 1 Free 1" opening promotion starting on October 2, 2023, at 1 PM, and lasting through October 4, 2023.

Do visit Coolblog's official website at www.coolblog.com.my for more details on its most recent updates or promotions, or follow them on Instagram (@coolblogmalaysia) and Facebook (@coolblog.my).

Showcase SDSI Sarawak Region | Boost promotion for local entrepreneurs

The Ministry of Entrepreneurship and Cooperative Development (KUSKOP) has launched the Showcase One District One Industry (SDSI) Sarawak Region 2023 initiative to build a diverse entrepreneurial ecosystem that includes local business owners. Additionally, it offers a platform for commercialization through the display and sale of goods bearing a district's logo.

As the nation's economy now enters a phase of recovery, KUSKOP is dedicated to maintaining this programme as a catalyst for enhancing the perception of SDSI's goods and services. A sales exhibition, entrepreneur classes, and a Halal Certification Workshop are just a few of the day's events.

SDSI Sarawak offers a variety of incentives to entrepreneurs in the interim, as well as displays of goods bought and sold locally. Entrepreneurs who attend can consult with seasoned industry players and receive funding for halal certification.

Visitors can take part in raffles and watch performances by Sarawak cultural groups. Through the Sarawak Ministry of International Trade, Industry and Investment (MINTRED), which is expected to act as a catalyst to improve the image of SDSI's products and services in addition to bringing awareness that SDSI's products have potential and quality, the State Government also strategically collaborates with the organisation of the SDSI Showcase 2023 Sarawak.

The SDSI products in question include handicraft items, sponge sugar products, honey-based beauty products, and Sarawak layer cakes. The second venue after the first, which was held at the Middle Zone Stage at Dataran Merdeka in Kuala Lumpur from July 7 to 9, is Showcase SDSI 2023 Sarawak.

The Melaka International Trade Centre (MITC), Ayer Keroh, Melaka, will host the SDSI 2023 Showcase at the National level from October 6–8, 2023. The following will take place in Sabah Regional Level and North Zone in Perak in November and December of 2023, respectively. The SDSI Sarawak level will be open to the public from September 29 to October 1 from 10 am to 10 pm at Plaza Merdeka in Kuching, Sarawak.